Consumer Experience
How will the consumer benefit from Coral?
What will the consumer experience be?
How do consumers benefit from interoperability between
DRM technologies?
Does currently deployed content need to be replaced?
Will it become obsolete?
Will I still be able to use my current devices?
How will the consumer benefit from Coral?
Consumers will benefit because Coral enables them to choose services and devices without having to be mindful of the DRM that is associated with these services and devices. This means a greater freedom to choose content from more vendors, and more choice in devices to play that content. The competition that Coral enables frees content vendors and consumers from the traditional distribution verticals that are locked in by a particular DRM system.
Additionally, Coral Ecosystems that take advantage of Coral's Domain Architecture will be able to support consumers' ability to access and play their content on all of the devices that are in their domains.
What will the consumer experience be?
The framework empowers consumers to acquire and access their content from any location and on any of their devices, irrespective of format or proprietary DRM issues. Ideally, this framework allows consumers to be unaware of DRM or format differences and ideally, even of DRM itself.
How do consumers benefit from interoperability between DRM
technologies?
Today, in order to get transparent usability between content formats, content services and replay devices, a consumer is forced to use a single proprietary technology for devices, content and PC-based players. However, this restricts a user's choice in purchasing content, just as it restricts a consumer of protected content from replaying that content on any device in a home network. With the Coral Consortium framework, the same consumer can purchase protected content from any service provider, in any format, and play it seamlessly on any device. This exponentially expands the catalogue of content and the range of devices available to the consumer.
Does currently deployed content need to be replaced? Will it
become obsolete?
On the contrary, the group's specifications enable services that allow a wider use of already-deployed content. The Coral Consortium does not seek to specify a DRM system for replacing existing DRM systems.
Will I still be able to use my current devices?
Coral Consortium's specifications will not render existing devices obsolete. By attaching existing devices to Coral Consortium-enabled gateways or by connecting to online Coral services, their functionality may be extended. Devices that support existing DRM approaches will be able to discover services that can distribute any content in the device's format. For more on this see the section below on Coral Functionality.
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Coral Consortium Corp.
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